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joe boom

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How did I miss this? Not that I was out buying their product every month, but I don't every remeber hearing that production had completely stopped. My tax refund money that did not go toward the SR5 was going toward upgrading some of my rig. I contacted Gibson to find out where I could find TE products and sure enough, they are gone.
 

TSanders

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I had a Pre-Gibson Trace head not long before I made the switch to GK, and it was a great sounding head.

Sadly I heard bad reports of Trace after Gibson bought it, so I guess they just werent selling. I didnt know that they were done though. Sad news.
 

joe boom

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bovinehost said:
Another victory for Gibson.
No doubt. They are the Rappaccini's Daughter of musical equipment.

I read an unsubstantiated post on another forum stating that Gibson was looking into buying Samick. I doubt they have the capital to pull this off even if they were interested. The post went on to project a future post to expect to see if such a deal did happen:

"Wanted: Samick 4 string bass in the $300 range. Pre-Gibson only."
 

cgworkman

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It's really to bad. I liked their stuff for the most part.

Though, at least I've been told, you should check out Ashdown's product line. I heard that a lot of the TE staff went over there after the takeover. I've heard the product line is very comparable to TE.
 

joe boom

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cgworkman said:
It's really to bad. I liked their stuff for the most part.

Though, at least I've been told, you should check out Ashdown's product line. I heard that a lot of the TE staff went over there after the takeover. I've heard the product line is very comparable to TE.
Thanks for the tip!
 

tkarter

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IMHO Laney gets the same good Brit. sound the TE does. Mine just rocks with the SR5. I play Laney RBH 800 @ 4 ohms into Ampeg classics 2x10 and 1x15

I would still purchase used TE too. And may.


tk
 

dlloyd

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joe boom said:
How did I miss this? Not that I was out buying their product every month, but I don't every remeber hearing that production had completely stopped. My tax refund money that did not go toward the SR5 was going toward upgrading some of my rig. I contacted Gibson to find out where I could find TE products and sure enough, they are gone.

I don't know that I entirely buy the evil Gibson story.

Kaman ditched Trace Elliot in 1997, announcing that they would cease production forthwith. This was one of those profit streamlining exercises that megacorporations often go through. Trace hadn't been as profitable as had been hoped, apparently largely due to a large number of warranty returns. These were due to Trace Elliot having been sold faulty transformers for their SMX series and design issues with their new guitar valve amps. Despite the removal of a number of persons (who shall remain un-named) including those involved in the fiasco with the valve amps, Kaman threw in the towel.

Rather than accept closure, a group of the upper management got together to buy Kaman out. They fought on valiantly, but couldn't keep Trace Elliot above the water. Rather than let it sink without trace (pun only half-intended) they approached Gibson, showing them a new valve amp they had developed based on the old Gibson Goldtone amps. Gibson bought them out saving the company for the meantime.

Trace Elliot amps continued to be produced until the end of 2001, but they were financially unviable as they were still being built in the UK. They couldn't compete in the US market. You got more bang-for-buck by buying SWR etc. The amps built in this time, at least in the mid to upper price ranges were among the best Trace ever built, but a myth has arisen that post-gibson takeover amps were lower quality, partly because of the issues with Kaman-era mosfet bass amps and guitar valve amps, partly because they tried to expand into the practice amp market.

I suspect that, had Trace been managed and marketed better by Gibson, they might still be around.

Trace Elliot amps didn't disappear altogether... Gibson/Trace Elliot are currently building Goldtone amps. The Trace factory are making Orange amps, IIRC. One of the persons removed by Kaman went on to form Ashdown amps, which are quite like trace amps (no expicit link with faulty Trace equipment of that period intended). The guy who started Trace up in the 1970s is making portable PA equipment, but has no intention of starting up instrument amplification.
 

joe boom

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dlloyd said:
I don't know that I entirely buy the evil Gibson story.


Appreciate the info.

I'm not sure what you mean by the evil Gibson story.

For whatever reason, once Gibson touches it, it dies or is at best a shadow of what it once was (much like the effects of the aforementioned Hawthorne character). Steinberger, Tobias, Trace Elliot all withered and/or died on Gibson's watch.

Gibson has managed their flagship brand to command an astronomical premium in the market place. However, they have not successfully expanded to any significant degree in spite of the number of brands they have acquired. Infact, they have retrenched their product offering in some segments.

The critique is more of their business accumen and not their practices.
 

roballanson

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trace - ashdown

The spirit of the of Trace stuff is still alive here in the UK. Many of you will know the two brains behind Trace have started ashdown.

Check out their website - seriously these amps are the mutts!!
 

JB1

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cgworkman said:
It's really to bad. I liked their stuff for the most part.

Though, at least I've been told, you should check out Ashdown's product line. I heard that a lot of the TE staff went over there after the takeover. I've heard the product line is very comparable to TE.

Mark Gooday (Ashdown head honcho) is (as far as I know) ex-Trace.
 

dlloyd

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roballanson said:
The spirit of the of Trace stuff is still alive here in the UK. Many of you will know the two brains behind Trace have started ashdown.

Slightly inaccurate.

The first brain behind Trace Elliot, Fred Friedlein, makes Soundranger PA systems

http://www.soundranger.com

The Managing Director of Trace Elliot from 1986 to 1997 was Mark Gooday. Who now owns Ashdown. Trace's Manufacturing Director at the time said Edit: some stuff about him that wasn't particularly complimentary.

For the story, do a search on [email protected] in google groups. That will bring up the public domain stuff that Paul Sturgess, the manufacturing director said at the time. /Edit

That was in 1999. I guess more ex-employees may have gone over since then.

Mark Gooday put it differently:

I sold Trace Elliot, with my partner Fred, to an American company. I had a five-year contract with them and that was coming to an end in `97. The Americans and I did not see eye to eye in the slightest on the direction of the company, we were at loggerheads as to what we were both doing. They were closing down a lot of their music sections and intending to sell Trace Elliot and I was in the midst of trying to buy it back. This didn’t work out particularly well and it got a little bit politically difficult between us to the point where they thought it was better that I went and I thought it was better that I went, so that was it.

All a bit political.
 
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