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marsguitars

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Mar 9, 2007
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I hear that Slinky strings are to have new sealed-bag packaging

Will this be the same sort of thing as D'Addario use, with all strings in a single bag? And, if so, will EB be addopting the same color-coding of ball ends?

When will we start to see the new packaging come through?
 

Colin

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Jan 23, 2005
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SAN LUIS OBISPO, CA (January 17, 2008) -New this year, Ernie Ball's modernized packaging methods ensure that your new string sets sound factory-fresh from the moment you open the package - and will retain their just-opened tone and appeal for even longer than before.


A recognized pioneer in the world of strings, Ernie Ball has revitalized its more than 45-year-old packaging concept, utilizing a new process that hermetically seals the strings into their packaging for increased resistance to moisture and impurities. Produced and packaged at Ernie Ball's desert headquarters in Coachella, CA, the strings are exposed to minimal airborne pollutants and humidity from factory to retailer - ensuring that all products are as fresh upon opening as they were the day they were made.


"This is the first time we've redesigned our packaging in over 45 years - and we've done ourselves proud," said Brian Ball of the Ernie Ball Company. "New technologies are allowing us to take string preservation to the next level, and what better place to start than with the packaging? This is yet another way for us to ensure that your strings play the same and last as long as if you snagged them right off the factory floor."


The new packaging also employs use of a high-gloss foil and Ernie Ball's signature color coded system, making the right Ernie Ball strings easy to find and impossible to ignore under bright store lights - plus, the company has put an end to counterfeit strings through the application of a genuine Element Shield Hologram.
 

marsguitars

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Mar 9, 2007
Messages
114
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UK
The new packaging also employs use of a high-gloss foil and Ernie Ball's signature color coded system, making the right Ernie Ball strings easy to find and impossible to ignore under bright store lights - plus, the company has put an end to counterfeit strings through the application of a genuine Element Shield Hologram.

I read that to refer to sets - Supers are Pink, Hybrids are Orange, Powers are Purple etc.

What about identifying individual strings? Will they still be in individual sleeves?
 

marsguitars

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Thanks guys... sorry, I read the other thread earlier, but didn't realise it had got around to the answer!
 

Larry

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Iowa
I like this idea! Any idea when they will start hitting the shelves?
 

Jodizzle

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Mar 6, 2007
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Indio, CA
i only use ernieball so I hope there not diffrenet

The strings will be the same ... they're just going to have a new wardrobe.

Larry - it's probably going to be sometime in April. I guess it will vary from dealer to dealer though ... depending on how often they order from us :D
 
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