kevin
Ernie Ball Customer Service
Music Man being a fairly small company, on the grand scale of things,
needs and requires the assistance of our International Distributors.
They are a vital key to getting Music Man instruments to the masses.
Here in the US we sell directly to the music store, who in turn sells to
the end consumer. Internationally there is "one more player" in the
mix(the distributor). Basically it works like this... an instrument that
is sold over seas has to first be sold to a **distributor** then the
distributor sells it to the **store**, who in turn has to also make a
profit when selling it to the end customer(so there is a significant
amount added because of the extra middle man). The cost of
transportation is substantial, and fluctuates monthly with gas prices.
Our distributors also pay a large amount of overhead on advertising the
EB/MM line as well as other Music Man/Ernie Ball related promotions.
Then of course you add in both duties and taxes and our distributors
cost of importing Music Man starts to sore. Believe me guys we aren't out to make more $$ on our International customers, and neither are our distributors...they are using standard mark up %'s as are the stores in your respected countries. Do a quick search and you'll find a few threads that go into further detail.
needs and requires the assistance of our International Distributors.
They are a vital key to getting Music Man instruments to the masses.
Here in the US we sell directly to the music store, who in turn sells to
the end consumer. Internationally there is "one more player" in the
mix(the distributor). Basically it works like this... an instrument that
is sold over seas has to first be sold to a **distributor** then the
distributor sells it to the **store**, who in turn has to also make a
profit when selling it to the end customer(so there is a significant
amount added because of the extra middle man). The cost of
transportation is substantial, and fluctuates monthly with gas prices.
Our distributors also pay a large amount of overhead on advertising the
EB/MM line as well as other Music Man/Ernie Ball related promotions.
Then of course you add in both duties and taxes and our distributors
cost of importing Music Man starts to sore. Believe me guys we aren't out to make more $$ on our International customers, and neither are our distributors...they are using standard mark up %'s as are the stores in your respected countries. Do a quick search and you'll find a few threads that go into further detail.